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Digital Marketing Coordinator - Email Best Practices

About This Course

These courses, DMC Series, are designed to help you, as a new Digital Marking Coordinator, learn the essentials of social media management, digital strategy, and email best practices. By the end, you will know how to strategically update your State Facebook page, DMC101x, State Webpage, DMC102x, and Send Professional and Powerful Emails, DMC103x.

All Digital Marking Coordinators are required to complete this course as part of their volunteer training.


This course uses the edX Platform if you are familiar please proceed, otherwise we recommend you take the edX: DemoX.1 Demo Course to get familiar with the Platform Controls.

The MailChimp Course COSU TT100 Mail Chimp is recommended but not required.

Course Staff

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Laura Scala, Instructor

Laura Scala was one of the initial three employees responsible for launching the Convention of States Project in 2013. Now serving as Social Media Director, she oversees both social media and email, and helps drive digital strategy and implementation at the national level.

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Terry Richmond

Terry Richmond is a volunteer from Alabama, retired military, logistician, and a Challenge Coin Recipient

Frequently Asked Questions

What web browser should I use?

The Open edX platform works best with current versions of Chrome, Firefox or Safari, or with Internet Explorer version 9 and above.

See our list of supported browsers for the most up-to-date information.